Book Description

Review This is an intellectually stimulating yet highly accessible collection, which shows both depth and range in its coverage of key topics. The chapters provide thoughtful introduction to fundamental management issues, while inviting readers to think critically about the practical solutions required to address contemporary challenges. Events Management: An International Approach is likely to become core reading both for those interested in the study of events and for those seeking to manage themDr. Peter LugosiOxford School of Hospitality Management, Oxford Brookes University This text is an invaluable resource for both newcomers and veterans in the event industry, an essential bookWilliam BicknellDirector, Chillisauce, Offical Partner of Guiness World Records Live! Read more About the Author Nicole Ferdinand is Senior Lecturer in Events Management at Bournemouth UniversityPaul J. Kitchen is Lecturer in Sports Management at the University of Ulster Read more